How ‘House of Cards’ Stacks Up in China (Fortune)


House of Cards

The Netflix sensation House of Cards has attracted legions of rabid fans who binge-watch several episodes at a time (some of them while downing pints of Ben & Jerry’s Peanut Butter Cup ice cream, but that’s perhaps another post). Amid a second-season storyline that has introduced a Chinese billionaire, comes news from a Hong Kong magazine that China’s anti-corruption tsar is a big fan of the show, and particularly, of main character Frank Underwood’s effectiveness in ensuring party discipline.

That story went viral across China’s social media networks, prompting the U.S. press to proclaim HoC a huge hit with the Chinese. Fortune writer Scott Cendrowski takes a look at how actual viewership overseas stacks up against such media hype.


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